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CNBC: Starbucks got an estimated $2.3 billion in free advertising from 'Game of Thrones' gaffe

  • CNBC Starbucks got an estimated 23 billion in free advertising from Game of Thrones gaffe

KYIV-Starbucks gained an estimated $2.3 billion in free advertising over the last few days after a modern-day coffee cup was spotted during a "Game of Thrones" episode — and it turns out it wasn't even a Starbucks cup.

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